When you call a business and reach a courteous, polished customer service representative, you generally feel like you’re speaking with a larger company. Despite this association with bigger, more established firms, the reality is that any business can provide this level of service. With a few simple steps, deploying a customer service call center is well within the reach of even the smallest of businesses.

Using Google Voice in conjunction with a live answering service like CMS provides small businesses an affordable way to sound more established. This brief guide will introduce both services and show you how easy it is to develop a professional phone presence and create a positive experience for your callers.